With just mere seconds to capture the attention of any given visitor on your site, you want to put your very best foot forward when it comes to presenting your lead magnet offer. No pressure or anything, but have you objectively reviewed your landing page from a user experience perspective? Would you be interested
You’ve got your lead generation down, and you’re bringing in new leads like there’ll be none left tomorrow. You’ve built it and so they shall come, right? … Not quite. And once the reality of a ‘low conversion rate’ hits you, that’s when you’ll find out exactly how vital it is to the success
Responding To Negative Comments On Social Media If your brand has a social media presence, and it should, it’s almost inevitable that you’ll run into some less-than-pleasant comments on your content. It’s safe to say that it’s one of the disadvantages of publishing free content on third-party platforms for general public consumption. You have
‘Sales funnel’, ‘Lead funnel’, ‘Conversion funnel’, ‘Marketing funnel’... Take your pick. Usually these all refer to the same thing, more or less. Yeah sure, there once was a difference, and there arguably still is for many, but it all comes down to a similar concept: a funnel. A funnel is based on the framework
What fills your cup? Yes, we’ve turned to metaphors. But we promise it’s for a good cause so just bear with us. “Yoga, meditation, journaling, and 7-9 hours of uninterrupted sleep.” As an entrepreneur, you’ve received all of this wonderfully simplistic advice before. They’re a list of suggested activities that successfully combat the side
