Benefits of Blogging for Content Marketing

Blogging and Content Marketing If you’re a digital marketer, there’s no doubt you’ve heard about “content marketing”, but content marketing itself has been around for decades – although the phrase has gained buzzword status in the most recent one. Presumably because of the rise in influencer marketing and social media marketing, and it’s natural

How To Respond To Negative Comments

Responding To Negative Comments On Social Media If your brand has a social media presence, and it should, it’s almost inevitable that you’ll run into some less-than-pleasant comments on your content. It’s safe to say that it’s one of the disadvantages of publishing free content on third-party platforms for general public consumption. You have