What is a Squeeze Page?

In the world of pages and funnels, you’ve probably heard about a squeeze page and then chalked it up to the same thing as a landing page. Turns out, it’s not the same. But to make matters a bit more complicated, a squeeze page is actually a landing page. Yes, we know, it’s all

Charm Your Way To A Sale

Charm Your Customers Into Handing Over Their Credit Card Mesmerize your way to more sales If only you could play a pipe to mesmerize customers like those stereotypical snake charmers in Hollywood depictions of the Middle East. Slinky reptiles may not be your target market, and perhaps you can’t draw them in with melodious

How The Smart Marketers Spot Trends Before Anyone Else

I Spy With My Little Eye... The Next Big Thing How the Smart Marketers Spot Trends Before Anyone Else Everyone loved those “I Spy” books in my elementary school. They consisted of pages crammed with themed objects and asked readers to find the hidden ones. Very satisfying for our human brains that love a

How To Create The Perfect About Me Page

Ready to get personal? It’s the nightmare page from your college admissions process all over again. You’ve passed your SATS, acquired the letters of recommendation, and narrowed down your choices. Now all you have to do is write that personal letter. Hours slip by and it still sits there, mocking you straight to your

Marketing Tips From A Psychopath

Marketing Tips from Dr. Hannibal Lecter How to gain your customer’s trust like a genuine psychopath Psychopaths bad reputation is overstated. The likes of Ted Bundy are so over-promoted by the media that when people hear the word psychopath they run away in fear. It’s as if those with that sort of brain have